AMA: Asia Marketing Director @ Xero, Tessa Khoo
This AMA is an abridged recap of a session from our private community. Tessa Khoo is the Marketing Director, Asia @ Xero. Xero is a cloud-based accounting software platform for small and medium-sized businesses. Xero is listed on the Australian Securities Exchange with a market cap of $12B at the time of publication. Here’s what […]
AMA: Sales Director @ Hubspot Asia, Romka Walkowiak
This AMA is an abridged recap from an episode of the APAC Marketers Roundtable podcast. Romka Walkowiak is currently the South-East Asia Sales Director at HubSpot, a leading CRM platform that provides software and support to help businesses grow better all over the world. In our podcast episode, Romka shared with us how she develops […]
AMA: Director of Product @ Xendit, Dexter Zhuang
This AMA is an abridged recap of a session from our private community. Dexter Zhuang is Director of Product at Xendit, an Indonesia-based fintech unicorn. He has also built product & growth teams for Dropbox and growth-stage startups. Here’s what you’ll learn from this AMA: How to take a product from zero to one in […]
3 Career Ideas from Growth & Marketing Leaders in APAC
Depending on who you ask, we’re either smack-dab in the middle of The Great Resignation or we’ve already through the eye of the storm. LinkedIn is still showing me that my contacts around the world are changing jobs at a rapid clip. On other hand, friends who are hiring managers tell me that “all the […]
How To Change Your Messaging: APAC vs USA
This is based on an episode from the APAC Marketers Roundtable Podcast. If you’d rather listen to this post, scroll to the bottom of the article. When doing business across the USA and APAC, you’re going to run into a lot of situations where “what works over there doesn’t work over here.” Once you really […]
AMA: Marketing Director APAC @ InMobi, Rajesh Pantina
This AMA is an abridged recap of a session from our private community. Rajesh Pantina is the APAC Marketing Director at InMobi. InMobi is India’s first venture adtech unicorn and a leading player in global adtech and media. Here’s what you’ll learn from this AMA: A crash course on IDFA How to measure the success […]
AMA: Global Head of Marketing @ Entrepreneur First, Yi Ning Lim
This AMA is an abridged recap of a session from our private community. Yi Ning Lim is currently a marketing leader at Entrepreneur First, previously at Amazon, RedMart and Forrester. With a career that’s spanned B2B, B2C, startups and enterprises, I always enjoy learning from Yi Ning because her diverse background gives her a unique […]
AMA: Global Head of Marketing @ Circles.Life, Delbert Ty
This AMA is an abridged recap of a session from our private community. Delbert Ty looks after marketing at Circles.Life, a digital telco founded in Singapore that’s since expanded into Taiwan and Australia. As a challenger brand in a competitive industry, Circles.Life has built its reputation partly through a steady stream of headline-stealing, buzzy campaigns. […]
Afterpay Growth Strategy: How To Go Faster Than Your Competitors
After launching in Australia in 2015, Afterpay has gone on to become a global giant with an impressive track record of growth. Afterpay was perhaps one of the biggest winners of the Covid tech boom of 2020. Yes, all tech went up, but very few 10X’d like Afterpay; not even headline-grabbers Zoom or Shopify experienced […]
AMA: Head of APAC Marketing @ Stripe, Jon Stona
This AMA is an abridged recap of a session from our private community. Jon Stona leads Stripe’s marketing efforts across Asia-Pacific. Stripe helps businesses of every size – from startups to Fortune 500 companies – easily manage payments and grow their businesses online. In his AMA, Jon shared lots of nitty gritty details on how […]